Referencing Resumes: Expanding Your Marketing & Proposal Toolkit

When:

October 7, 2020, 10:30 AM - 11:30 AM

Where:

Webinar

Cost:

Free

We are all familiar with resumes as a needed document for obtaining employment. Once employed, the document often sits neglected and forgotten. However, this document has a critical business role to play.

Successful companies use resumes as powerful marketing tools. Well-drafted resumes support technical proposals, sell key personnel and highlight past performance expertise.

Many government small business certifications require resumes as supporting documentation. In this context, reviewers evaluate resumes to determine owners’ management, technical and business operations skills. Poor resumes can result in denial of certification.

In other words, resumes are multi-purpose tailored documents, drafted to fit the need of its use. When did you last critique and update this important marketing/ proposal tool?

To learn how to leverage this document for more impact, join Jody King, Alaska PTAC and Lori Kropidlowski, Sr. BD & Marketing Group Manager for Ahtna Environmental Inc. and learn about:

• Building Master Resume system – capturing the data

• Understanding Resume Components

• Tailoring the document to fit intended use

• Company resume vs. individual resumes

Add to Your Calendar 10/07/2020 10:30 AM 10/07/2020 11:30 AM Referencing Resumes: Expanding Your Marketing & Proposal Toolkit

We are all familiar with resumes as a needed document for obtaining employment. Once employed, the document often sits neglected and forgotten. However, this document has a critical business role to play.

Successful companies use resumes as powerful marketing tools. Well-drafted resumes support technical proposals, sell key personnel and highlight past performance expertise.

Many government small business certifications require resumes as supporting documentation. In this context, reviewers evaluate resumes to determine owners’ management, technical and business operations skills. Poor resumes can result in denial of certification.

In other words, resumes are multi-purpose tailored documents, drafted to fit the need of its use. When did you last critique and update this important marketing/ proposal tool?

To learn how to leverage this document for more impact, join Jody King, Alaska PTAC and Lori Kropidlowski, Sr. BD & Marketing Group Manager for Ahtna Environmental Inc. and learn about:

• Building Master Resume system – capturing the data

• Understanding Resume Components

• Tailoring the document to fit intended use

• Company resume vs. individual resumes

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