How To Take Advantage of Your Socio-Economic Status Effectively – It’s Not What You Think

When:

March 18, 2021, 9:00 AM - 10:30 AM

Where:

Webinar

Cost:

Free

Does this sound familiar? “Hi, we’re a VOSB or SDVOSB that provides. . .” Small business offices, your mentors, your colleagues, and small business counselors all tell you, “Put it front and center! There are federally mandated set-asides for your company! Large companies require subcontracting plans for companies just like yours!”

The truth is, your small business certification alone will not get you very far. You need to think like a business that provides value rather than a company with a socio-economic status. In this webinar, you will learn real-world tactics, strategies, and examples of how to “softly” communicate your status, differentiate from the competition and facilitate a perception of corporate maturity. You will learn methods to communicate quantifiable and qualifiable metrics that focus on the value of your solutions. You will also receive a step-by-step process on introducing yourself and your company at conferences, with partners and government decision-makers, what to do during government meetings, and how and when to properly communicate your socio-economic status.

Unlike most seminars, this is more than a general or abstract discussion. This webinar provides award-winning tactics and strategies that have directly helped companies win more than $2.8 billion in definitive contracts and more than $30 billion in multiple-award contracts. As a result of these strategies, Mr. Frank, managing partner at RSM Federal, was awarded SBA’s Veteran Business of the Year and Small Business Advocate of the Year by the Society of American Military Engineers.

This webcast is offered to Alaska registered PTAC clients only. Call 786-7258 or email jysummers@alaska.edu for registration site and access code.

Add to Your Calendar 03/18/2021 9:00 AM 03/18/2021 10:30 AM How To Take Advantage of Your Socio-Economic Status Effectively – It’s Not What You Think

Does this sound familiar? “Hi, we’re a VOSB or SDVOSB that provides. . .” Small business offices, your mentors, your colleagues, and small business counselors all tell you, “Put it front and center! There are federally mandated set-asides for your company! Large companies require subcontracting plans for companies just like yours!”

The truth is, your small business certification alone will not get you very far. You need to think like a business that provides value rather than a company with a socio-economic status. In this webinar, you will learn real-world tactics, strategies, and examples of how to “softly” communicate your status, differentiate from the competition and facilitate a perception of corporate maturity. You will learn methods to communicate quantifiable and qualifiable metrics that focus on the value of your solutions. You will also receive a step-by-step process on introducing yourself and your company at conferences, with partners and government decision-makers, what to do during government meetings, and how and when to properly communicate your socio-economic status.

Unlike most seminars, this is more than a general or abstract discussion. This webinar provides award-winning tactics and strategies that have directly helped companies win more than $2.8 billion in definitive contracts and more than $30 billion in multiple-award contracts. As a result of these strategies, Mr. Frank, managing partner at RSM Federal, was awarded SBA’s Veteran Business of the Year and Small Business Advocate of the Year by the Society of American Military Engineers.

This webcast is offered to Alaska registered PTAC clients only. Call 786-7258 or email jysummers@alaska.edu for registration site and access code.

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